Change
Coping Controlling Capitalizing
Overview:
"When you're finished changing, you're finished." (Benjamin Franklin)
Change is a constant. You can either choose to embrace it or watch as your business disintegrates right before your eyes.
Everyone is standing on shaky ground. Today's King of the Mountain could be tomorrow's case study on failure. Kmart, IBM, Kodak and American Express have all found out the power of change, from a position of power to a fight for survival.
The ultimate cause for change is the customer.
When a company increases the value offered to a customer by improving the product, enhancing service, or reducing price the competition must follow. The customer wants it better ... they want it easier to use ... they want it cheaper ... they want it now.
Even now, in today's tenuous economy, it is the customer who is driving the ship. No matter what else is happening, it is the customer who is choosing when and where to spend.
This program explores change ... the successes, the failures and the reasons behind both.
Foundations:
- Change is an inevitable part of life
- Before asking others to change, change yourself first
- By embracing the concept of change, one embraces the future
Participants will be able to:
- See change as an inevitable opportunity
- Examine personal beliefs about change
- Develop a positive attitude toward living in a constantly changing environment
- Understand that the idea receiving the most resistance is probably the best idea
- Capitalize on thinking 'outside the box'
- Deal with the ever-changing needs of the customer
- Teach the process of stimulating ideas
- Realize that change is never final nor always right
- Recognize the value and importance of change
