Consider This

Robert Stevenson’s Thoughts on the Pursuit of Excellence

Creating the Perfect Team

June 9, 2019

by Robert Stevenson

Google has collected endless amounts of data and conducted countless studies, spending millions of dollars and thousands of hours, all in an effort to better understand their employees. One initiative was to try and understand what makes a team effective. Specifically, Google wanted to know why some teams excelled while others didn’t. The study was called PROJECT ARISTOTLE, and they gathered up some of Google’s best talent to try and understand, codify and decipher how to create high functioning teams.

The results of PROJECT ARISTOTLE may forever change how you go about assembling a team. Do you need more introverts than extroverts? Should they be fast or steady? How about objective people vs. subjective people? How about nerdy vs. social people? Should it be a team only composed of superstars, type A’s, and highly competitive people?

Before the study, Julia Rozovsky, Google's People Analytics Manager, felt that the best teams came from compiling the best people. That sounds like a good idea to me. The “Best-of-the Best” would surely be the way to go. As she later stated, “We were dead wrong.”

Google assembled organizational psychologists, sociologists, statisticians, engineers, and researchers to attack this issue. For over 2 years PROJECT ARISTOTLE studied 180 Google teams and analyzed over 250 different team attributes looking for the magic dream-team formula … but came up empty. Nothing was standing out to ensure you would be putting together an outstanding team.

They stumbled across some research by psychologists and sociologists that focused on what are known as "group norms" - the traditions, behavioral standards, and unwritten rules that govern how teams function when they work together. Following this new line of thought they went in search of behaviors that magnified the effectiveness of a team and found five key characteristics of enhanced teams. Julia Rozovsky listed their findings as follows:

1. Dependability - Team members get things done on time and meet expectations.
2. Structure and clarity - High-performing teams have clear goals and have well-defined roles.
3. Meaning - The work has personal significance to each member.
4. Impact - The group believes their work is purposeful and positively impacts the greater good.

But #5 is the most important of all of them:

5. Psychological Safety - Imagine a setting where everyone is safe to take risks, voice their opinions, and ask judgment-free questions. A culture where everyone can let down their guard. That's psychological safety. Google found that teams with psychologically safe environments were more successful.

Psychological safety is dependent on team dynamics. There is no concern about authority or power. Everyone is focused on the clearly defined goal and OPEN to whatever will help them obtain it. They are comfortable with the people on their team. The chemistry is proactive. They chat, they laugh, they have fun, and they enjoy each other’s company. There is no pecking order, no interest in titles, power or credit.

If you want an effective team, focus more on chemistry, diversity, balance, and camaraderie. Then stir in talent, subjective & objective people, introverts & extroverts, fast & steady people, young & old, and some brilliant nerds; A TEAM FULL OF QUARTERBACKS WILL NEVER WIN A SUPER BOWL.

"Your only true security in life
is your ability to perform."

About the Author

Robert Stevenson is an expert at building a high-performance business culture, improving efficiency, and accelerating growth. He is one of the most widely sought-after speakers in the world today, as well as a best-selling author. He has owned five companies, sold internationally in over 20 countries. Robert has spoken to over 2,500 companies throughout the world and his research in the area of corporate and entrepreneurial success is extensive. Over 2 million people have benefitted from his powerful, practical, and thought-provoking programs. He is a true master at blending facts, inspiration, conviction, and humor into all his programs.

Companies like FedEx, Prudential, Lockheed Martin, Anheuser-Busch, Chevron, American Express, and Berkshire Hathaway continue to rely on him for a fresh, unique perspective on businesses’ most crucial issues. To learn more about Robert and what he can do for your team visit his website at

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