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SALES

The Answers To Successful Selling Are All Four Letter Words

OVERVIEW

The art, discipline, techniques of selling have traveled many different paths over the centuries. Whether one is doing research or actually working in businesses it is obvious the path to selling effectively has gone from simple to highly sophisticated and back again. This program doesn't mean to oversimplify the process of selling something, but it will make it understandable and easy to implement by sticking to the basics. The program breaks down the Art and Science of Selling into a no-nonsense set of guidelines that will make even the most novice of salespeople a success.

FOUNDATION

    Selling is both an art and a science

    A good salesperson truly cares about their customer

    Successful sales arise from the feeling of responsibility to help the customer

PARTICIPANTS WILL BE ABLE TO

    Appreciate the power of being fully prepared

    Learn how to handle and overcome objections

    Ask better questions

    Listen what the customer is really saying

    Realize the importance or getting detailed information

    Close the sale

    Appreciate the importance of following up after the sale

    Understand and use the following successfully

    SHOW the customer ... DON'T TELL THEM

    FEEL what the customer FEELS

    LOOK to see how and if you can HELP

    HEAR what the customer HEARS

    MAKE CALL after CALL after CALL – the power of prospecting

    LEAD the customer

    SEEK to FIND out their situation

    WORK HARD

    LOVE what you are doing

    Get the customer to TALK

    GIVE MORE ... TAKE LESS

    CARE MORE
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